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University of Virginia Certificates
School of Continuing & Professional Studies mathbarimages

Certificate in Public Relations

(Available at our Northern Virginia Center)

Our Certificate in Public Relations is designed to provide the public relations practitioner, small business owner, and those interested in entering the field of public relations with the knowledge, skills, and abilities critical to success. The program provides a solid foundation of non-credit courses that ground the student in the fundamental functions of public relations. Each participant must complete all five required courses and three electives to earn the certificate. Students may take courses separately without being enrolled in the certificate.

Required Courses (5)

NCBM 107    Introduction to Public Relations
NCBM 108    Writing for Public Relations
NCBM 109    Media Relations
NCBM 110    Public Relations, Ethics and the Law
NCBM 111    Strategic Planning and Public Relations Campaigns

Elective Courses (3)

NCBM    Publications and Market Research
NCBM    Leading Public Relations Organizations
NCBM 010    High Tech Public Relations
NCBM 112    Crisis Communications
NCBM 113    Powerful Presentations
NCBM 115    Image Management
NCBM 116    Financial/Investor Relations
NCBM 117    Integrating Public Relations and Marketing on the Net
NCBM 118    Political Public Relations
NCBM 122    Advanced Public Relations Writing
NCBM 123    Branding Through Public Relations
NCBM 167    Public Relations in Travel &Tourism

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Program Contact
Northern Virginia Center
Russell Lentner
Email:  rlentner@virginia.edu
Telephone: 703-536-1127 / 1-800-678-4882

FAQs and Application

Student testimonials


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